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When Should You Buy Life Insurance?

The best time to buy life insurance is as early as possible, because premiums are determined primarily by age and health at the time of application, and both tend to work against you as you get older.

Moore Invested

A healthy person in their 20s can lock in extremely low rates on a term policy covering the years of greatest financial exposure: raising children, paying down a mortgage, and building retirement savings. Waiting until your 30s or 40s still provides meaningful and affordable coverage for most people, particularly for a 20 or 30-year term policy. In your 50s, premiums rise more noticeably, but coverage remains accessible for those in good health. By the 60s, term policies become significantly more expensive and harder to justify purely on an income replacement basis, though whole life or universal life policies can still make sense for estate planning or legacy goals. The key milestone events that typically trigger a life insurance purchase include getting married, having children, buying a home, starting a business, or assuming significant financial responsibility for another person. One important decision point often missed: if your employer provides group term life insurance, that coverage ends when you leave the job and typically cannot be converted to a permanent policy without significant cost. Evaluating your personal coverage needs independently of employer-provided insurance is a sound financial practice at any age.

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